Host: Joey Knecht - CEO of Proteus
Purpose: Seemingly overnight small companies are overtaking dominant brands leaving executives shaking their heads as they watch competitors zoom past. The friendly greetings from your sales and marketing team and standard sales processes that several years ago easily translated into new customers no longer work. Sales requires a buyer-centric and agile strategy. On our show we explore with proven sales, marketing, scientists and leaders who will dive deep.
Approach: Join me and my invited sales veteran guest as we candidly open up on a specific topic - unlocking growth and tips for success
Duration: 10-15 minutes per episode